YouTube has rolled out a new feature called ‘Super Chat’,
For live video streamers to help them make money out of their video content. The Super Chat feature Will help users to create stronger relationships with the viewer or fans. Barbara Macdonald, product manager, YouTube, stated in a blogpost that “anybody watching a live stream can purchase a Super Chat: a highlighted message in the chat stream that stand out from the crowd to get even more Of your favourite creator’s attention. And Super Chats remain pinned to the top of chat for up to 5 hours, giving more airtime for your message.” Keeping the importance of the content being put on by the YouTubers in mind, The Google team has introduced the new feature So as to help the content creator to generate revenue from their content.